Making a splash for a particular product launch or campaign is great but how do you continue to have an impact on your target audience? Focusing on a long term strategy that will help you reap the benefits of your … Read More
Your finger hovers over the delete button because the negative comment shines out like a beacon for all to see. But stop, ask yourself if burying your head in the social media sand is going to help the situation?
As we move into 2015, the overwhelming message is that if you don’t have a strong online presence, you’ll quickly be left behind by your competitors. It’s not only a great means of connecting with your audience, but a way … Read More
Any good marketing strategy will look to align the Businesses aims and objectives to activities. By mapping out where the business wants to go you can ascertain what you are trying to achieve with your marketing strategy.